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Buyer's Guide · RESEARCH

Buying a New Home? In the Same Area, the Cheaper Ones Mostly Made Money Later. The Most Expensive Ones Mostly Did Not.

We checked what happened to people who bought new homes from developers all over Malaysia, and what those same homes sold for years later. By Affirm Plus Research.
By the Affirm Plus Research · Updated September 2026 · 4 min
The straight answer

If two people buy new condos in the same area, one at the lower end of the price range and one at the top end, the one who paid less usually comes out ahead when they sell. Of the cheaper condos, about 9 in 10 later sold for more than the first owner paid. Of the most expensive ones, fewer than half did.

In plain words

Picture two buyers in the same town. Ali buys a new condo for RM350,000. Ben buys a bigger, fancier new condo nearby for RM900,000. Years later both sell.

What usually happens? Ali's kind of condo typically sold for about 31% more than he paid. Ben's kind typically sold for about 2% less than he paid.

How we got this: for each area, we lined up all the new projects from cheapest to most expensive and split them into three equal groups: cheap, middle, expensive. Then we looked up what the same homes sold for later on the second-hand market.

  • Condos and apartments. Cheap group: 88 out of 100 made money, typically +31%. Expensive group: only 42 out of 100 made money, typically -2%.
  • Landed houses. Cheap group: 97 out of 100 made money, typically +71%. Expensive group: 56 out of 100 made money, typically +4%.

This happened in almost every area we checked: 15 out of 16 areas for condos, 37 out of 38 for landed houses.

Why? When you sell, your buyer needs a bank loan. Many more people can get a loan for RM400,000 than for RM1 million. More possible buyers means an easier sale at a better price.

The full numbers, for those who want them

We matched each development's first sales by the developer with later resales of the same homes. Within every district, we sorted the groups of homes by first-sale price and compared the cheapest group with the most expensive group. Same district, same period, same type of home. Only the price level differs.

  • High-rise: cheapest group typical +31.4% (88% of groups of homes made money). Priciest group typical -2.3% (42% made money). The cheaper group won in 15 of 16 districts.
  • Landed: cheapest group typical +71.4% (97% made money). Priciest group typical +3.8% (56% made money). The cheaper group won in 37 of 38 districts.

Subsidised homes were removed first. Rumah Selangorku, PR1MA and similar schemes are sold below market by design, so their resale gain is the subsidy being cashed in, not a market return. We removed every group of homes whose first-sale price was under 75% of the resale typical for the same district, year, type and size. That was 466 groups of homes, 11% of the total. The result above is what is left.

What a buyer should do with this

1. Compare within the district, not across the country. "Cheap" here means cheap for that district. A RM450,000 condo can be the expensive group in one district and the cheap group in another.

2. Look at the net price. New launches in Malaysia are fixed-price: every buyer gets the same package. The figure to compare is the net price after the package, which is what goes into the sale and purchase agreement.

3. At the top end, ask who buys it from you later. Fewer than half of the priciest high-rise groups of homes resold above what the first buyer paid. If you are buying at the top of a district's range, buy it to live in, and plan to hold.

4. This is a pattern, not a promise. One in eight cheaper high-rise groups of homes still lost money. Check the project itself: sell-through, developer record, and what nearby resale homes go for.

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What this measures and what it does not

Source: registered property transactions nationwide, compiled by Affirm Plus Research, run on 17 September 2026. A "group of homes" is one development, one home type, one first-sale year. Gain is the typical later resale price against the typical first-sale price, before costs such as stamp duty, legal fees, interest and tax. Districts need at least 12 groups of homes to be counted. Holding periods differ between groups of homes. This is research, not financial advice.